Guide on How to be an Influencer in Instagram

Who doesn’t want to be an Instagram influencer? Huge income and popularity is the life goal for everybody. But being an influencer takes time and effort to be successful. How to be an influencer on Instagram? Read our tips below.

The Perks of Being Influencer

With the popularity of Instagram and other social media, the popularity of internet influencers have also skyrocketed. Influencers are content creators that make entertaining content in social media like Instagram or Twitter.

They influence people by providing insights about various topics, talk about current trends, or promoting certain brands and products.

Being an influencer is tempting because product endorsement and show starring are usually paid handsomely. Who doesn’t want to be rich and popular? 

But despite their seemingly smooth life, influencers faced many struggles and obstacles before they came to the level they are now. How to be an influencer? Here are some tips to start your career.

1. Make Unique and Specific Contents

The first step on how to start to be an Instagram influencer and a sustainable one is by making quality contents regarding specific or unique niche that you are capable of. Find the things that caught people’s interest, whether it’s fashion, make up, skills, or entertainment. Choose a niche that helps the audience distinguish you from other people out there.

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2. Use Compelling Profile and Branding

The next step is choosing a branding. What kind of image do you want people to perceive you with? What is your story that you want to share with people?

Answer this question by choosing an Instagram profile that can uplift your uniqueness. Make your audience relate and care for you by sharing your story. People like it when things they see are relatable to them. It will drive them to interact and leave comments to your post.

3. Manage Aesthetical Feed

Instagram is also a social media that is highly visual-based. Instagram users open the app to see and post beautiful images. They like pleasantly aesthetic posts. This is why it’s important to use aesthetic pictures for your Instagram feed. Be it scenery, products, or your portraits. It will boost your follower counts.

4. Consistent in Posting

The next step is to be consistent. It is better to post one post each several days rather than simultaneously uploading multiple things. Consistent posting will give your audience enough time to interact and engage with your post. This way, the Instagram algorithm will favor you and show your account to a wider reach of people.

If you can’t upload every day, do it once every 2 or 3 days.

The key is consistency. You can also check which day your post gets the most engagement and choose to post on that day next time.

5. Use Business Account

Another important step is using a business account. Business accounts allow you to see insight into your post. How many people visit your profile, how many engagement you get to your post, how many share and view your Instagram Stories get.

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All of this can be observed through business accounts. It helps you arrange strategy on how to post content next time. 

6. Engage Your Audience

The last and the most important is engaging with the audience, especially if you are still a small account. People like friendly and nice influencers. Like and answer the comments given to your post, reply to questions in DM and engage them in Instagram Stories.

By doing this, you will build a good image for yourself and gain loyal followers.

Those are the basic tips on how to be an influencer in Instagram. It’s going to take a long way to be a successful and famous influencer.

Start building your career from now on.

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